Many of us work on consumer products, or B2B SaaS, or other products where the business model and the value proposition is strong and clear. …

It can be hard to create a strategy for innovation. But if we are talking about B2B enterprise innovation, especially when hardware products are involved (like climate and energy tech), it truly is challenging. Furthermore, if you are looking for advice, few have actually “been there and done that”. Daniel…

We all know different products and contexts require different strategic thinking. B2B SaaS and subscriptions are an important product category, and John Pearce has been working on it for a long time. He shared multiple tips on how to think about and navigate the challenges faced in this context and…

What is like to set a strategy when your company is growing in headcount by 2x (or more!) per year? How do you identify the areas where the new joiners will be working? How do you balance new opportunity spaces versus focusing on the existing ones? …

Two pervasive challenges and what to do about them. — Product teams constantly do discovery and delivery activities to validate and understand what they need to build, and then ship it successfully to their customers. These activities are mostly opportunity-driven (or initiative-driven, or idea-driven, meaning that you execute them for a given “thing” that you want to explore and build)…

Over the last decade(s), many companies have started the different types of transformations, most of them going in the same direction: how to become more agile and make digital-product development a first-class discipline they had to master and focus on to drive growth. To achieve such a transformation, many things…

An interview with the VP of Product @ Hotjar, about her journey after two years of taking the role and a strong focus on a new strategy — It’s already hard to find strategy creation examples. But finding someone who has created a new strategy, communicated it, executed it, and updated based on learnings is like finding a needle in a haystack. Luckily for all of us, Megan Murphy, VP of Product at Hotjar, did just that :)

An interview with the CPO of Sherpany, a meeting management app with a very wide set of opportunities for expansion — This article is based on Episode #6 of 100 Product Strategies (Spotify, Apple Podcast). There are products that serve very specific niches, verticals, or user types. But sometimes we have products and visions that give us the chance to expand in almost infinite directions. …

An interview with the product lead of the largest employer reviews site in DACH — This article is based on Episode #5 of 100 Product Strategies (Spotify, Apple Podcast). Some products like e-commerce, SaaS, or subscriptions rely on creating great value and experiences that directly correlate to getting more revenue from their users. But what is the impact on the product strategy when your revenues…